The Importance of the Raw Idea in Innovation: Testing the Sow's Ear Hypothesis Journal Article
Overview
publication date
- February 1, 2014
has restriction
- closed
Date in CU Experts
- September 18, 2014 6:46 AM
Full Author List
- Kornish LJ; Ulrich KT
author count
- 2
citation count
- 90
published in
- Journal of Marketing Research Journal
Other Profiles
International Standard Serial Number (ISSN)
- 0022-2437
Electronic International Standard Serial Number (EISSN)
- 1547-7193
Digital Object Identifier (DOI)
Additional Document Info
start page
- 14
end page
- 26
volume
- 51
issue
- 1