Managing e-Marketplace: A strategic analysis of nonprice advertising Journal Article
Overview
publication date
- March 1, 2006
has restriction
- closed
Date in CU Experts
- September 6, 2013 10:36 AM
Full Author List
- He C; Chen YX
author count
- 2
citation count
- 20
published in
- Marketing Science Journal
Other Profiles
International Standard Serial Number (ISSN)
- 0732-2399
Electronic International Standard Serial Number (EISSN)
- 1526-548X
Digital Object Identifier (DOI)
Additional Document Info
start page
- 175
end page
- 187
volume
- 25
issue
- 2