publication venue for

• Balancing Brand Safety and User Engagement in a Two-Sided Market: An Analysis of Content Monetization on Reddit 2024
• Beyond Moral Reasoning Scores: Life Story Interviews and the Interpersonal Nature of Advertising 2023
• Covid-19 and Advertising: The Case for a Paradigm Shift 2021
• The role of gender ideology in consumers' reception of ads featuring stay-at-home dads 2021
• Ethics Versus Survival: The Relationship Between Advertising Ethics and New Business Challenges 2019
Expectations for Advertising and Public Relations Education From Agency Executives: A Comparative Study Between China and the United States 2018
Playing Nice in the Sandbox: Is Collaboration Among Advertising and Public Relations Agencies the Same as Integration? 2018
Novelty Effects in Augmented Reality Advertising Environments: The Influence of Exposure Time and Self-Efficacy 2016
Advertising Versus Product Placements: How Consumers Assess the Value of Each 2013
... more