JRNL 4004 - The Sports Media Industry Course uri icon



  • Examines the business practices and frameworks of the sports that journalists cover. Topics include market-driven journalism, the growth of sports coverage throughout in the 20th century, the technologies impacting sports business today, and the way money impacts coverage. Finally, the class explores the unique issues and challenges posed by the different financial structures of amateur and professional sports and how they influence sports coverage and reporting.