As businesses increasingly recognize the importance of Environmental, Social, and Governance (ESG) criteria in their operations, understanding how to integrate sustainability goals into marketing efforts becomes essential. In this course, you will learn tools and strategies for marketing products and services with a focus on sustainability. Emphasis will be placed on aligning organizational sustainability objectives with consumer preferences and market trends.
instructor(s)
Bozic, Christy L
Primary Instructor
- Summer 2025 / Fall 2025 / Spring 2026
